ACERCA DE

REAL

LIFE

NEEDS

THOUGHTFUL RESEARCH, DESIGN AND DEVELOPMENT OF NEW PRODUCTS CRAFTED BY VETA

WOOD

DESIGN

 

 

 

VETA STARTED IN A SMALL BUT MIGHTY FACTORY BASED IN MEXICO CITY WITH A SIMPLE THING IN MIND: CREATE A COMPANY THAT ACTS AS AN EFFICIENT SOLUTION TO MANUFACTURING FURNITURE FOR OUR DESIGN IDEAS AND FOR COLLEAGUES OF OUR TRADE.

 

OUR PURPOSE IS TO PERPETUATE TRADITIONAL HANDCRAFT PRODUCTION PROCESSES LEARNT BY GENERATIONS OF WOODWORKERS THAT FLOURISHED IN MEXICO DURING THE MODERNIST DESIGN ERA AND TO COMBINE IT WITH CUTTING EDGE MACHINERY, TECHNOLOGY AND SUSTAINABLE PROCESSES TO ADJUST INTO THE MODERN TIMES.

 

THROUGHOUT THIS TEN YEARS, WE’VE SEEKED TO EXPOSE THE MANUFACTURING PROCESSES BEHIND FURNITURE PRODUCTION, WE ARE NOT HIDING THE WAY WE CREATE WOOD THINGS, IF ANYTHING WE’RE CELEBRATING IT.

 

PARALLEL TO OUR CRAFTING VISION, WE HAD THE WILD IDEA IN 2012 TO SELL ONLY DIGITALLY OUR PIECES IN THE WORLD WIDE WEB, THAT’S HOW WE CREATED OUR E-COMMERCE PLATFORM WHICH SUCCESSFULLY OPERATES NATIONALLY EVER SINCE THEN. 

 

 

 

SINCE

2012

 

 

 

OUR JOURNEY LED US TO FIND A SPACE TO PROPERLY GROW WITHIN OUR PRODUCTION CAPABILITIES. THE SEARCH MADE US FIND MOBEL INTERNACIONAL: A MODERNIST FURNITURE FACTORY ORIGINALLY BUILT TO CREATE THE PRODUCTS SOLD TO KNOLL OF THE AMERICAS.

 

THE INSPIRING NEW LEASE REDEFINED OUR PRODUCTION STRATEGY TO OUR CURRENT ONE, WHICH IS: CREATE LONG-LASTING, COST-EFFECTIVE AND DESIRABLE FURNITURE FOR MÉXICO AND THE WHOLE WORLD.

 

WE LOOK TO HAVE CIRCULAR AND SUSTAINABLE PROCESSES WITH AUSTRIAN MACHINERY, CUTTING-EDGE CNC MACHINES, PAINTING AND FINISHING CABINS, WOOD AND SAWDUST UPCYCLING, COMPOST AMONGST OTHERS.

 

FACTORY AREA

12,000 SQ FT

 

 

 

TEN

YEARS

LATER

 

 

 

WE STRIVE TO ELEVATE AND INSPIRE OUR DESIGN WITH TIMELESS TECHNIQUES APART FROM CARPENTRY.

 

OUR NETWORK OF CONTRACTORS ARE TRUSTWORTHY ASSOCIATES THAT ETHICALLY SOURCE VETA OF A SERIES OF CRAFTED ELEMENTS TO DEVELOP OUR CATALOGUE EVEN FURTHER.

 

NETWORK OF SPECIALISTS:

 

  • STEEL WORKERS
  • UPHOLSTERERS
  • ARTISANAL WEAVING
  • SPECIALTY WEAVING FOR SEATING AND PANELING SOLID SURFACES (MARBLE, QUARTZ, TERRAZO) TAPESTRY WOOL & COTTON WEAVING
  • WAX ARTISANS
  • LEATHER SUPPLIERS

 

 

 

OUR

NETWORK

 

 

 

AFTER DESIGN AND MANUFACTURING, ONLINE SALES HAVE KEPT US BUSY CREATING OVER 150 DIFFERENT STYLES THAT SHOWCASE OUR ABILITIES AND HAVE STEADILY FURNISHED MORE THAN A FEW THOUSAND HOMES ACROSS MEXICO.

 

WE CLAIM TO HAVE ALWAYS FRESH AND NEW PIECES AVAILABLE ONLINE ON "THE HOME OF THE MOST LIKEABLE FURNITURE ACROSS THE WORLD WIDE WEB".

 

 

 

LIKEABLE

DESIGN

 

 

 

ITA: CASE STUDY

 

THE FIRST EVER BLACK-OWNED OUTDOOR FURNITURE AND GOODS BRAND, ITA LEISURE IS FOR THOSE WHO BELIEVE THE OUTDOORS IS FOR EVERYONE. VETA MANUFACTURES ETHICALLY THE ITA LEISURE CHAIR SINCE 2020 WHICH IS SUCCESSFULLY SHIPPED TO THE U.S. MONTH BY MONTH.

 

 

 

WORLDWIDE

READY

 

 

 

OUR SALES SCOPE IS EXPANDING NOW WITH THE RECENT OPENING OF OUR NEW SHOWROOM: A 4 STOREY-HOME LOCATED IN THE CHAPULTEPEC AREA OF MEXICO CITY.

 

ARCO WAS DESIGNED AS A HOME TO PURPOSEFULLY DISPLAY OUR COLLECTIONS AND LINK OUR CUSTOMERS WITH OUR CRAFTING CULTURE.

 

 

 

'IRL'

ADVENTURE

LET'S

MAKE

WOOD

veta.mx

info@veta.mx

+52 55 4444 3440

THINGS

TOGETHER